{"id":11902,"date":"2025-09-02T06:52:41","date_gmt":"2025-09-02T06:52:41","guid":{"rendered":"https:\/\/wpm.si\/?p=11902"},"modified":"2025-09-02T06:59:41","modified_gmt":"2025-09-02T06:59:41","slug":"wcus-2025-recap-what-we-learned-shared-and-took-home","status":"publish","type":"post","link":"https:\/\/wpm.si\/en\/wordpress-development\/wcus-2025-recap-what-we-learned-shared-and-took-home\/","title":{"rendered":"WCUS 2025 Recap: What We Learned, Shared, and Took Home"},"content":{"rendered":"<p data-start=\"420\" data-end=\"425\"><div class=\"row\"  id=\"row-1090196656\">\n<p data-start=\"427\" data-end=\"446\">\n\t<div id=\"col-68938360\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<h1 data-start=\"835\" data-end=\"885\">Contributor Day: Giving Back and Looking Ahead<\/h1>\n<p data-start=\"887\" data-end=\"1177\">We started the week by actively participating in <strong data-start=\"936\" data-end=\"955\">Contributor Day<\/strong>, where we added our piece to the <strong data-start=\"985\" data-end=\"1002\">Credits Table<\/strong> and gained valuable knowledge about how to <strong data-start=\"1037\" data-end=\"1059\">organize <a href=\"https:\/\/us.wordcamp.org\/2025\/\" target=\"_blank\" rel=\"noopener\">WordCamps<\/a><\/strong>. This was especially important as we are part of the organizing team for <strong data-start=\"1135\" data-end=\"1174\">WordCamp Slovenia 2026 in Ljubljana<\/strong>. We also began <strong data-start=\"1193\" data-end=\"1252\">discussions about sponsorships and potential speakers<\/strong>, so stay tuned if you want to be part of this milestone event in Slovenia.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11897\" src=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/daz2.png\" alt=\"\" width=\"2190\" height=\"931\" srcset=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/daz2.png 2190w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/daz2-800x340.png 800w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/daz2-1400x595.png 1400w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/daz2-768x326.png 768w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/daz2-1536x653.png 1536w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/daz2-2048x871.png 2048w\" sizes=\"auto, (max-width: 2190px) 100vw, 2190px\" \/><\/p>\n<h1 data-start=\"1338\" data-end=\"1382\">Showcase Day: Real Use Cases, Real Value<\/h1>\n<p data-start=\"1384\" data-end=\"1651\">A special feature of WCUS is the <strong data-start=\"1414\" data-end=\"1430\">Showcase Day<\/strong>, a day dedicated to <strong data-start=\"1456\" data-end=\"1490\">case studies and product demos<\/strong>. We would love to see something similar introduced at <a href=\"https:\/\/europe.wordcamp.org\/2025\/\" target=\"_blank\" rel=\"noopener\"><strong data-start=\"1545\" data-end=\"1564\">WordCamp Europe<\/strong>,<\/a> ideally with more <strong data-start=\"1589\" data-end=\"1618\">data-driven presentations<\/strong> and perhaps even a dedicated track. A standout talk came from <a href=\"https:\/\/weston.ruter.net\/\" target=\"_blank\" rel=\"noopener\"><strong data-start=\"1682\" data-end=\"1698\">Weston Ruter<\/strong><\/a>, who shared innovative ideas on <strong data-start=\"1731\" data-end=\"1769\">performance and speed optimization<\/strong>. This reinforced that <strong data-start=\"1791\" data-end=\"1820\">WPM is on the right path,<\/strong> with a strong focus on <strong data-start=\"1835\" data-end=\"1895\">real-world use cases, measurable impact, and client needs<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11899\" src=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/day3.png\" alt=\"\" width=\"2190\" height=\"931\" srcset=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/day3.png 2190w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/day3-800x340.png 800w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/day3-1400x595.png 1400w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/day3-768x326.png 768w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/day3-1536x653.png 1536w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/09\/day3-2048x871.png 2048w\" sizes=\"auto, (max-width: 2190px) 100vw, 2190px\" \/><\/p>\n<h1 data-start=\"1905\" data-end=\"1956\">Day One of Sessions: Search, Product, and People<\/h1>\n<p data-start=\"1958\" data-end=\"2171\">The official start of sessions gave us plenty of knowledge and food for thought. <a href=\"https:\/\/dannysullivan.com\/\" target=\"_blank\" rel=\"noopener\"> <strong data-start=\"2018\" data-end=\"2048\">Danny Sullivan from Google<\/strong><\/a> confirmed something that we at WPM have long practiced: <strong data-start=\"2100\" data-end=\"2168\">SEO success comes from helping users find what they need as quickly as possible<\/strong>.<\/p>\n<p data-start=\"2173\" data-end=\"2397\">We also attended the talk <a href=\"https:\/\/www.threads.com\/@wordcampus\/post\/DN6j7rmASRN\/what-top-wordpress-product-companies-do-differently-masterclass-for-product-buil\" target=\"_blank\" rel=\"noopener\"><em data-start=\"2190\" data-end=\"2243\">What Top WordPress Product Companies Do Differently<\/em>,<\/a> led by <a href=\"https:\/\/us.wordcamp.org\/2025\/speaker\/katie-keith-and-matt-cromwell\/\" target=\"_blank\" rel=\"noopener\"><strong data-start=\"2255\" data-end=\"2288\">Matt Cromwell and Katie Keith<\/strong><\/a>. While we\u2019re not a product company, the <strong data-start=\"2336\" data-end=\"2373\">insights into building SaaS tools<\/strong> were highly relevant. During breaks, we connected with <strong data-start=\"2435\" data-end=\"2453\">Yuriy Gerasimov<\/strong> and discussed <a href=\"https:\/\/ygerasimov.com\/\" target=\"_blank\" rel=\"noopener\"> <strong data-start=\"2465\" data-end=\"2504\">Diffy and visual regression testing<\/strong><\/a>, which is a very promising direction for enhancing our <strong data-start=\"2551\" data-end=\"2576\">development processes<\/strong>.<\/p>\n<h1 data-start=\"2586\" data-end=\"2641\">Day Two of Sessions: Final Thoughts and Reflections<\/h1>\n<p data-start=\"2643\" data-end=\"2770\">The second day gave us <strong data-start=\"2676\" data-end=\"2715\">more sessions, meetings, and networking<\/strong>, as well as some well-deserved gifts for our team back home. Another highlight was our meeting with the <a href=\"https:\/\/atarim.io\/\" target=\"_blank\" rel=\"noopener\"><strong data-start=\"2802\" data-end=\"2817\">Atarim<\/strong><\/a> team, whose tool not only improves collaboration but also encourages companies to <strong data-start=\"2895\" data-end=\"2925\">rethink internal processes<\/strong> that might seem \u201cgood enough.\u201d That\u2019s exactly where true growth begins.<\/p>\n<p data-start=\"3008\" data-end=\"3239\">We also noticed a recurring theme among several product teams: <strong data-start=\"3068\" data-end=\"3121\">great technology also requires great storytelling<\/strong>. This is a reminder that even the most innovative solutions need strong <strong data-start=\"3194\" data-end=\"3236\">marketing and communication strategies<\/strong>. The official afterparty at the <a href=\"https:\/\/worldforestry.org\/\" target=\"_blank\" rel=\"noopener\"><strong data-start=\"3272\" data-end=\"3297\">World Forestry Center<\/strong> <\/a>offered a beautiful setting to wrap things up, although the location itself was more memorable than the program.<\/p>\n<h1 data-start=\"3397\" data-end=\"3411\">Conclusion<\/h1>\n<p data-start=\"3413\" data-end=\"3582\">For us, <strong data-start=\"3421\" data-end=\"3470\">WordCamp US 2025 was more than just learning,<\/strong> it was about the people we met, the <strong data-start=\"3509\" data-end=\"3537\">partnerships we formed<\/strong>, and the <strong data-start=\"3547\" data-end=\"3579\">momentum we\u2019re bringing home<\/strong>. We\u2019re grateful for every <strong data-start=\"3610\" data-end=\"3646\">conversation, handshake, and shared idea<\/strong>. Now it\u2019s time to put everything we learned into practice, continue making progress at WPM, and get ready for our next big milestone: <strong data-start=\"3771\" data-end=\"3797\">WordCamp Slovenia 2026<\/strong>.<\/p>\n<p data-start=\"3802\" data-end=\"3879\"><a href=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/07\/Katalog-WPM-za-web-.pdf\" class=\"button primary\">\n\t\t<span>See Our Work<\/span>\n\t<\/a>\n\n<p data-start=\"3881\" data-end=\"3887\">\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<p data-start=\"3889\" data-end=\"3895\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>At WPM, we wrapped up an incredible week at WordCamp US 2025 in Portland. The event brought together the global WordPress community, and for us it was about much more than just attending sessions \u2014 it was about learning, sharing, connecting and bringing fresh ideas back home. Below is our recap of the highlights and the most valuable insights we\u2019re taking with us.<\/p>\n","protected":false},"author":1,"featured_media":11891,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-11902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wordpress-development"],"_links":{"self":[{"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/posts\/11902","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/comments?post=11902"}],"version-history":[{"count":1,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/posts\/11902\/revisions"}],"predecessor-version":[{"id":11903,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/posts\/11902\/revisions\/11903"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/media\/11891"}],"wp:attachment":[{"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/media?parent=11902"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/categories?post=11902"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/tags?post=11902"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}