{"id":12660,"date":"2025-11-17T11:11:04","date_gmt":"2025-11-17T11:11:04","guid":{"rendered":"https:\/\/wpm.si\/wordpress-development\/wpm-group-digitally-supported-rk-lokomotiva-zagreb-on-their-path-to-the-ehf\/"},"modified":"2025-11-17T11:16:52","modified_gmt":"2025-11-17T11:16:52","slug":"wpm-group-digitally-supported-rk-lokomotiva-zagreb-on-their-path-to-the-ehf","status":"publish","type":"post","link":"https:\/\/wpm.si\/en\/wpm-en\/wpm-group-digitally-supported-rk-lokomotiva-zagreb-on-their-path-to-the-ehf\/","title":{"rendered":"WPM Group Digitally Supported RK Lokomotiva Zagreb on Their Path to the EHF"},"content":{"rendered":"<p><strong>The year 2025 brought an important milestone for WPM Group and especially Ticklio: the successful execution of its first international implementation with<\/strong> <a href=\"https:\/\/rklokomotiva.hr\/\" target=\"_blank\" rel=\"noopener\"><strong>RK Lokomotiva Zagreb<\/strong><\/a>, one of the leading women\u2019s handball clubs in the region. Following the demanding futsal project in Ljubljana, the Lokomotiva case further confirmed how effectively a <strong>unified digital flow within the WPM ecosystem<\/strong> works \u2014 from event announcements and online ticket sales to reliable QR validation at the entrance.<\/p>\n<h2><strong>Complete digital renovation of the website<\/strong><\/h2>\n<p>WPM carried out a comprehensive redesign of the <a href=\"https:\/\/rklokomotiva.hr\/\" target=\"_blank\" rel=\"noopener\"><strong>official RK Lokomotiva Zagreb website<\/strong><\/a>, making it <strong>more attractive, faster and more informative<\/strong>. The new website provides up-to-date results, events, news and team presentations, while also serving as a clear starting point for ticket purchases. This digital upgrade was essential for helping fans quickly find information and for giving the club a solid foundation for integrating with the Ticklio system.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12638\" src=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_wpm.png\" alt=\"\" width=\"1414\" height=\"846\" srcset=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_wpm.png 1414w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_wpm-669x400.png 669w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_wpm-1337x800.png 1337w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_wpm-768x459.png 768w\" sizes=\"auto, (max-width: 1414px) 100vw, 1414px\" \/><\/p>\n<h2><strong>Optimized ticketing experience and smooth entry<\/strong><\/h2>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li><strong>Clear flow from information to purchase:<\/strong> After reading news on the official club website, ticket purchasing continued on the separate domain <a href=\"https:\/\/ulaznice.rklokomotiva.hr\" target=\"_blank\" rel=\"noopener\">ulaznice.rklokomotiva.hr<\/a>. The <strong>digital ticket<\/strong> was delivered immediately.<\/li>\n<li><strong>Entry without special equipment:<\/strong> QR validation was powered by standard smartphones with no additional hardware.<\/li>\n<li><strong>Real-time statistics:<\/strong> The system tracked arrivals in real time, ensuring a steady flow of fans <strong>without queues<\/strong>.<\/li>\n<li><strong>Reliable management of complimentary tickets:<\/strong> The club used <strong>single-use coupon codes<\/strong>, ensuring full control over redemption and eliminating manual tracking.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12628\" src=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/Ticklio_Lokomotiva_Oglasi.png\" alt=\"\" width=\"1920\" height=\"735\" srcset=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/Ticklio_Lokomotiva_Oglasi.png 1920w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/Ticklio_Lokomotiva_Oglasi-800x306.png 800w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/Ticklio_Lokomotiva_Oglasi-1400x536.png 1400w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/Ticklio_Lokomotiva_Oglasi-768x294.png 768w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/Ticklio_Lokomotiva_Oglasi-1536x588.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<h2><strong>A unified WPM Group digital ecosystem<\/strong><\/h2>\n<p>The design of the club website, ticket sales and QR validation all operated within the <strong>unified WPM ecosystem<\/strong>. This ensured <strong>fast updates<\/strong>, coordinated communication and an <strong>optimal fan experience<\/strong> from the first click to entry at the door. As part of the WPM Group, Ticklio delivered complete consistency and stability throughout the process.<\/p>\n<p><a href=\"https:\/\/ticklio.com\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12662 size-full\" src=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_pasica_eng.png\" alt=\"\" width=\"1681\" height=\"143\" srcset=\"https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_pasica_eng.png 1681w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_pasica_eng-800x68.png 800w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_pasica_eng-1400x119.png 1400w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_pasica_eng-768x65.png 768w, https:\/\/wpm.si\/wp-content\/uploads\/2025\/11\/ticklio_pasica_eng-1536x131.png 1536w\" sizes=\"auto, (max-width: 1681px) 100vw, 1681px\" \/><\/a><\/p>\n<h2><strong>Conclusion: an international breakthrough proving system maturity<\/strong><\/h2>\n<p>The successful execution of events for RK Lokomotiva Zagreb demonstrated that a <strong>unified digital flow<\/strong> \u2014 from information and online ticket sales to reliable QR validation \u2014 brings <strong>fewer errors, less manual work<\/strong> and a significantly <strong>better user experience<\/strong>. It also clearly confirms that WPM Group and Ticklio are ready for even larger international projects.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WPM Group digitally supported RK Lokomotiva Zagreb in organizing the EHF European League qualifiers. The redesigned website, clear purchase flow and QR validation ensured a fast, transparent and professional experience for fans.<\/p>\n","protected":false},"author":1,"featured_media":12666,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53],"tags":[],"class_list":["post-12660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wpm-en"],"_links":{"self":[{"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/posts\/12660","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/comments?post=12660"}],"version-history":[{"count":1,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/posts\/12660\/revisions"}],"predecessor-version":[{"id":12664,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/posts\/12660\/revisions\/12664"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/media\/12666"}],"wp:attachment":[{"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/media?parent=12660"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/categories?post=12660"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wpm.si\/en\/wp-json\/wp\/v2\/tags?post=12660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}